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  • Created 3 years ago

    The 2014 Internet User Classification (IUC), LSOA

    Greater London Authority (GLA)
    This bespoke geodemographic classifi cation maps the geography of digital consumers within England by combining over seventy measures selected from survey and lifestyle data, alongside census and infrastructure performance statistics. This project forms an output of an ESRC funded PhD and research project, both undertaken at the University of Liverpool. This project aims to assist the pro ling of customer databases, targeted marketing a...